JWay Group

About JWay Group, Inc.

JWay Group, Inc. is dedicated to delivering innovative and high-quality business solutions to our clients. We foster a culture of collaboration, continuous improvement, and client satisfaction. Join our team and be a part of a company that values excellence and professional growth.

As a Senior Social Media & Blog Specialist, you will be responsible for creating and managing high-quality content across our blog and social media platforms, primarily focused on cybersecurity topics. You will play a critical role in building our online presence, fostering community engagement, and aligning our client's content strategy with broader marketing goals.

Key Responsibilities:

  • Develop high-quality content, including blog posts, articles, social media posts, and thought leadership pieces such as whitepapers, focused on cybersecurity topics relevant to our target audience in Asia.
  • Manage and grow our client's social media presence across multiple platforms, particularly LinkedIn.
  • Foster a strong online community by engaging with followers, responding to comments, and participating in relevant cybersecurity discussions.
  • Develop and implement a social media content strategy that aligns with our overall marketing goals and target audience.
  • Track and analyze social media performance metrics to measure the effectiveness of content and campaigns.
  • Optimize blog and social media content for search engines to improve visibility and drive organic traffic.

Qualifications and Experience:

  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 4 years of experience in cybersecurity writing or content creation.
  • Proven experience managing social media platforms and understanding their best practices.
  • Excellent writing and editing skills with a strong B2B cybersecurity writing portfolio.
  • Ability to research and write on complex cybersecurity topics.
  • Experience using social media management tools.
  • Strong understanding of SEO and content optimization.
  • Excellent attention to detail and organizational skills.
  • Ability to work independently and as part of a team.
  • Fluency in English.
  • Experience working in the cybersecurity or technology industry is a must.